2010 Convention will be at the Anchorage Hilton November 4 & 5

Convention 2010 "Shifting Paradigms"

Paradigm: A set of assumptions, concepts, values and practices that constitutes a way of viewing reality for the community that shares them.

As our free over the air broadcasting industry goes through massive and seemingly constant changes in how we operate, in engineering and EAS, sales, and facing legal and regulatory challenges we are presenting a dynamic

and diverse selection of speakers!

Attendance is imperative to avoid coming down with a case of

"Paradigm Paralysis"

(Google it, Bing it, but if you go to a dictionary you already have it!)

Sessions and Speaker Agenda

(as of 8/25/2010)

Thursday November 4, 9:00 am

Keynote Speaker

Bob Nicoll author of "Remember the Ice"

What are Bob's 7 knotty words?????

Learn how to make the shift to use empowering words

in your on air articulation.

Apply directly to client proposals and creating effective ad copy.

www.remembertheice.com

Thursday November 4, 10:45 am

Bob Case, Vice President Creative Services for Clear Channel

will present new trends in creative options

forboth TV and Radio Advertising.

Thursday November 4, 10:45 am

Panel: "Ethics and Obligations In Broadcasting"

Paola Banchero, Chair

Department of Journalism and Public Communications
University of Alaska Anchorage

Joy Chavez Mapaye
Assistant Professor of Mass Communication
Department of Journalism and Public Communications
University of Alaska Anchorage

Al Bramstedt

ABA Hall of Fame, Recipient Augie Hiebert Award

Lunch Thursday November 4, 12:45 to 2:00

Bill Popp, President and CEO of the Anchorage Economic Development Corporation will be Keynote speaker at lunch.

Bill Popp

Bill will present an analysis of

Alaska's economic future.

Thursday November 4, 2:00 pm

Bob Case, Bob Nicoll: Q&A, Open Discussion

Creative Options & Programming after lunch.

Thursday November 4, 2:00 pm

Frank Jazzo, Fletcher Heald and Hildreth,

ABA DC Legal Advisor

www.fhhlaw.com

Frank will give an update on regulatory issues.

Thursday November 4, 3:00 pm

Marcellus Alexander, NAB Executive Vice President, Television

and President, NAB Education Foundation.

Marcellus will present an inside the beltline view on current legislative issues and will review possible changes for broadcasters after the general election.

Friday November 5, 9:00 am

Bryan Dodge presents "How to Build a Complete Sales Person"

Bryan has a style all his own! go to: www.bryandodge.com to sign up for a free e-book and check out some of his demo videos covering a

multitude of paradigm shifting subjects.